COMMERCIAL and INSTITUTIONAL Line of BREAK ROOM AND CLEANING
Products Including Premium Emerald™ Items Offers Distributors “Green”
Alternatives
Syosset, NY - September 4, 2007 - Paradigm Group, a full service
supply distribution, facilities products manufacturer, warehouse
packaging and marketing consulting company, today introduced a
collection of environmentally sound jan/san and breakroom supplies that
include paper goods, soaps and cleaners. The new collection, which
includes offerings from Paradigm's Emerald™ line, provides distributors
and ultimately end-users an assortment of environmentally sensitive
alternatives to meet the increasing demand for "green" facilities
products.
"Interest in environmentally sound and sanitary products continues to
grow," says Ralph Bianculli, president and CEO of Paradigm. "By creating
a collection of environmentally responsible facilities products, we are
making it easy for distributors and dealers to source and secure a
broad range of items that not only address the environmental trend, but
also will help maximize profits. What makes these lucrative products
even more attractive to our distribution customers is the marketing-know
how and educational materials that our marketing division is chartered
to share with all of our dealers and distributors," he added.
Paradigm's collection consists of environmentally conscious, proven
products from various manufacturers as well as several paper-based items
from the company's Emerald line. The Emerald products, which are
designed to meet the unique needs of the commercial and institutional
facility and meet EPA recommendations for recovered fiber content,
include bath and facial tissues, household and industrial roll towels,
C-fold and multi-fold sheets.
Prominent, and on Paradigm's short-term horizon for this fall's
expansion of the Green Collection SM within the Emerald product line, is
a Green Seal-tested hand soap; a usage- and waste-reducing touchless
dispensing system; and a variety of environmentally-sensitive cleaners
for use in offices, food service areas, apartment buildings, schools,
hospitals, nursing homes and other institutions.
Paradigm's Environmental Collection
Paradigm's program also provides a complete marketing system
for the Green Collection including sales collateral, email, web
development, direct mail support and field sales training for our
distributor partners and authorized dealers.
About Paradigm Group
Paradigm Group is a full service supply distribution, facilities
products manufacturing, warehouse packaging and marketing consulting
company. From concept to consumption, Paradigm Group's mission, as a
boutique service provider, is to deliver optimized facilities product
selection, production and distribution of jan/san, breakroom, warehouse
packaging and office-environment "essentials." Uniquely structured to
support the full spectrum of supply chain interface challenges, Paradigm
provides services that build customer loyalty, grow profit and drive
revenue. Services and programs include product sourcing, procurement
consulting, wholesale master distribution, field-based market research
and sales and marketing channel development.